1. Pauling scale, Mullimen-Jae scale, Allred Rochow scale.
2. Electronegativity generally increases from left to right a period and decreases from top to bottom in a group. This is because, from left to right across a period atomic size decreases and attraction between the valence electrons and the nucleus increases. From top to bottom in a group atomic size increases and attraction between the valence electrons and the nucleus decreases.