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+1 vote
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in Business Studies by (35.1k points)

I bought a rail ticket from Delhi to Mumbai in Rajdhani Express but to my surprise I got travel insurance free worth Rs.2 lakh, in case of my death during the journey due to rail accident. Which benefit is highlighted in the above statement? 

A) The potential product 

B) Augmented product 

C) The Customized product 

D) Generic product

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1 Answer

+1 vote
by (31.4k points)

B) Augmented product

I bought a rail ticket from Delhi to Mumbai in Rajdhani Express but to my surprise I got travel insurance free worth Rs.2 lakh, in case of my death during the journey due to rail accident. Augmented product benefit is highlighted in the above statement.

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