i. In benzene, all hydrogen atoms are equivalent and so, when it undergoes electrophilic substitution reactions, only one monosubstituted product is possible.
Monosubstituted benzene:

ii. When monosubstituted benzene undergoes further electrophilic substitution, the second substituent (electrophile, E) can occupy any of the five positions available and give three disubstituted products.
But these disubstituted products are not formed in equal amounts.

iii. The position of second substituent (E) is determined by the nature of substituent (S) already present in the benzene ring and not on the nature of second substituent (E).
iv. The groups which direct the incoming group to ortho and para positions are called ortho and para directing groups. The groups which direct the incoming group to meta positions are called meta directing groups. Thus, depending on the nature of the substituent (S) either ortho and para products or meta products are formed as major products.