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“A good store layout serves many purposes”. List out any four purposes served by a good store layout.

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A good store layout serves many purposes as:

  • Store Atmosphere: The physical characteristics and surrounding influence of a retail store creates an image in order to attract customers. 
  • Enhance Sales: The store layout should enable the customers to move around the store conveniently. This is done by preparing a circulation plan. 
  • Maximize Returns per Square Foot: A well planned layout enhances the utilization of customer’s time and best of the shopping experience.
  • Match the merchandise with the format: retail stores are designed to target the specific kind’s of customers. 
  • Assistance for differently abled women, children and safety of customers. The layout for the store should provide convenience for variety of shopper’s visiting it.

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