Here are the different forms of social media platforms today; Google, Facebook, Twitter, smart phones, tablets and e-readers, MySpace, Orkut, Hi5, Linkedln technologies that originated in the consumer space, are now reshaping the way companies communicate and collaborate with employees, partners and customers.
There is an increasing trend towards using social media tools that allow marketers to search, track, and analyze conversation on the web about their brand or about topics of interest.
This can be useful in campaign tracking, allowing the user to measure return on investment competitor-auditing, and general public engagement. These changes will definitely lead to the creation of new forms of business enterprises which will surely change the way business will be conducted in the future scenario.
