Question

The 10 Principles of Retail Shoppability.

Answer 1

The 40 of The World's Best Stores analysis and as well as an extensive review of prior academic and commercial research identifies 10 principles that can help retailers improve the shoppability of their stores, leading to increased sales and customer loyalty.The most effective application of these important business-building rules results when retailers and manufacturers work closely together to meet the needs of their shared consumers. 

In contrast to the often misaligned past efforts of stores and their suppliers, these two groups must now cooperate to:

1. Show the Product. 
2. Provide Effective Navigational Aids. 
3. Simplify Product Organization and Presentation. 
4. Minimize Clutter. 
5. Maximize Product Affordance. 
6. Showcase New Items And New Ideas. 
7. Make The Shopping Experience Convenient. 
8. Speak with Authority. 
9. Maintain Flexibility. 
10. Measuring and Managing Retail Shoppability.