The three levels of management must work together towards the modification of that specific product, with the motive of increasing sales.
The following are the three levels of management.
1. Top Management
2. Middle Management
3. Lower Management
Decisions to be taken by the Top Management for Increasing Sales
- Direction of modification.
- Drafting sales targets and various sales plans and sales incentives.
- How to enhance the value of the product in qualitative terms?
- Thinking of the financial requirements.
- Marketing and promotional techniques required for heightening the sales.
Decisions to be taken by the Middle Level Management for Increasing Sales
- Interpretation of the policies framed by top management to the lower level management.
- Hiring necessary personnel with the required qualities and qualifications.
- Assigning responsibility as per capability and establishing the supervisor subordinate relationship.
- Co-operating with the team members as well as first line supervisors.
- Taking the feedback and arranging for the follow up meetings.
Decisions to be taken by the Lower Level Management for Increasing Sales
- Interpretation of planned targets to the actual work force and labourers.
- Helping and directing the workers regarding how to carry out the work.
- Maintaining standards, quality control and frequent checks
- Minimisation of wastage and motivating the workers so that they can deliver up to their maximum potential.
- Communicating the grievances and feedback to the middle management and bringing in the changes if required
