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“Buy one get one free” is an example of one of the techniques of Promotion Mix. Name the technique. Explain any two other techniques of promotion mix.

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Buy one get one free is sales promotion technique of promotion mix: It is an effort to stimulate customers to buy more and more of particular commodities.

Other two techniques are:

(a) Exhibitions and Demonstration: Promoting the product, where the enterprise may display product in fairs and exhibitions.

(b) Public Relations: The enterprise may start public contact programmes to introduce the product in the market.

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